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I n t e r i m R e s u l t s 2 2 . 0 9 . 2 6

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Agenda Highlights Financial Review Strategy Outlook Appendix

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I n t e r i m R e s u l t s Highlights

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Highlights 4 Revenue +8.6% £161.0m (H1 2025: £148.2m) 1. Adjusted PBT and adjusted diluted EPS are calculated as per the Additional Performance Measures (APMs’ detailed within the appendix) 2. Excludes directly authorised advisers, later life advisers without a mortgage and protection license, and advisers in the process of being onboarded who are not yet able to trade 3. Based on first charge mortgage contracts exchanged (net of reclaims) via the Legal & General Mortgage Club. This excludes secured personal loans (second charge mortgages), Later Life Lending mortgages and bridging financing Adjusted PBT1 +2.1% £14.8m (H1 2025: £14.5m) Adjusted Diluted EPS1 +1.1% 18.4p (H1 2025: 18.2p) Average Mainstream Adviser Numbers2 + 8.7 % 2,163 (H1 2025: 1,989) Revenue per adviser stable at £74k Total Mortgage Completions3 +16% £16.5bn (H1 2025: £14.2bn) Market Share of New Mortgage Lending3 8.2 % (H1 2025: 8.2%) PTs: 3.2% (H1 2025: 3.1%)

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H1 2026 H2 2026 and 2027 outlook Growth concentrated in refinancing vs. stamp duty-boosted comparative Refinancing opportunity; subdued purchase outlook Purchase lending -1% vs. H1 2025 (market -2%) Remortgage lending +29% vs. H1 2025 (market +30%) Product Transfers +44% vs. H1 2025 (market +40%) Total MAB lending1 £16.5bn +16% vs. H1 2025 New mortgage commitments2 Market trends 1. Based on first charge mortgage contracts exchanged (net of reclaims) via the Legal & General Mortgage Club. This excludes secured personal loans (second charge mortgages), Later Life Lending mortgages and bridging financing 2. New agreed advanced, and to be advanced in the coming months (excludes Product Transfers). Bank of England Mortgage Lenders and Administrators Returns (MLAR) statistics ▪ Domestic and global developments have increased uncertainty around inflation and the path of borrowing costs. ▪ Significant fixed-rate maturities support refinancing activity through H2 2026 and 2027. ▪ A meaningful near-term recovery in purchase activity remains unlikely. 5 0 20 40 60 80 100 Q2'22 Q3'22 Q4'22 Q1'23 Q2'23 Q3'23 Q4'23 Q1'24 Q2'24 Q3'24 Q4'24 Q1'25 Q2'25 Q3'25 Q4'25 Q1'26 Q2'26 £bn New lending advanced New commitments Pre-mini Budget

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# Certain 2025 costs were reclassified to better reflect the nature of the underlying activities and the Group’s integrated operating model. See financial statements for detail * Not defined in financial statements as an APM Totals may not cast due to rounding Alternative performance measures (“APMs”) Adjusted EBITDA (£m) 1H 2026 1H 2025 Gross Profit 47.4 41.0 # Administrative Expenses (32.5) (26.7) # Depreciation & amortisation 2.1 1.5 Share of profit from associates 0.3 0.6 Adjusted EBITDA 17.3 16.4 Adjusted Operating Profit (£m) 1H 2026 1H 2025 Operating Profit 7.7 10.9 Non-cash expenses relating to put and call option agreements 0.9 0.9 Amortisation of acquired intangibles 4.1 2.6 Exceptional costs 2.2 - Loss on disposal of associates - 0.3 Acquisition costs 0.2 0.1 Net loss on fair value measurement of financial instruments 0.2 - Adjusted Operating Profit 15.2 14.8 Adjusted Profit Before Tax (£m) 1H 2026 1H 2025 Profit before tax 6.2 9.6 Non-cash expenses relating to put and call option agreements 0.9 0.9 Amortisation of acquired intangibles 4.1 2.6 Acquisition costs 0.2 0.1 Loss on disposal of associates - 0.3 Net loss on fair value measurement of financial instruments 0.2 - Redemption liability charge 1.1 1.0 Exceptional items 2.2 - Adjusted Profit Before Tax 14.8 14.5 Adjusted Cash Generated (£m) 1H 2026 1H 2025 Cash generated from operating activities 12.7 17.6 Acquisition costs 0.2 0.1 Increase (Decrease) in loans to AR firms and associates 0.2 (0.5) Net loss on fair value measurement of financial instruments 0.2 - Increase in restricted cash balances (0.6) (0.1) Exceptional items 2.2 - Adjusted cash generated 14.9 17.2 Free Cash Flow* (£m) 1H 2026 1H 2025 Cash generated from operating activities 12.7 17.6 Income taxes paid (4.4) (4.0) Net Capex (PPE and Intangibles) (2.8) (2.6) Net Interest (0.5) (0.4) Principal element of lease payments (0.7) (0.4) Add back short-term deposit 0.1 - Add back strategic spend 7.6 4.5 Free Cash Flow 11.8 14.6 Adjusted Diluted EPS 1H 2026 1H 2025 Profit attributable to equity owners of parent company 6.2 11.7 Amortisation of acquired intangibles 6.2 3.8 Costs relating to Acquisition options 1.4 1.4 Loss on disposal of associates - 0.5 Acquisition costs 0.3 0.1 Net loss on fair value measurement of financial instruments 0.4 - Remeasurement and unwinding of redemption liability 1.8 1.7 Exceptional costs 3.7 - Tax effect of adjustments (1.6) (1.0) Adjusted Diluted EPS 18.4 18.2 20

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Disclaimer 21 Mortgage Advice Bureau (Holdings) plc (“MAB” or the “Group”). Certain statements included or incorporated by reference within this announcement may constitute "forward-looking statements" in respect of the Group's operations, performance, prospects and/or financial condition. Forward-looking statements are sometimes, but not always, identified by their use of a date in the future or such words and words of similar meaning as "aims", "anticipates", "believes", "continues", "could", "due", "estimates", "expects", "goal", "intends", "may", "objectives", "outlook", "plans", "potential", "probably", "project", "seeks", "should", "targets", or "will" or, in each case, their negative or other variations or comparable terminology. By their nature, forward-looking statements involve a number of risks, uncertainties and assumptions and actual results or events may differ materially from those expressed or implied by those statements. Accordingly, no assurance can be given that any particular expectation will be met, and reliance should not be placed on any forward-looking statement. Additionally, forward-looking statements regarding past trends or activities should not be taken as a representation that such trends or activities will continue in the future. Except as required by applicable law or regulation, no responsibility or obligation is accepted to update or revise any forward-looking statement resulting from new information, future events or otherwise. Nothing in this announcement should be construed as a profit forecast. This announcement does not constitute or form part of any offer or invitation to sell, or any solicitation of any offer to purchase any shares or other securities in the Company, nor shall it or any part of it or the fact of its distribution form the basis of, or be relied on in connection with, any contract or commitment or investment decisions relating thereto, nor does it constitute a recommendation regarding the shares or other securities of the Company. Past performance cannot be relied upon as a guide to future performance and persons needing advice should consult an independent financial adviser authorised under the Financial Services and Markets Act 2000 (as amended). Statements in this announcement reflect the knowledge and information available at the time of its preparation. Liability arising from anything in this announcement shall be governed by English law. Nothing in this announcement shall exclude any liability under applicable laws that cannot be excluded in accordance with such laws.

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